Wednesday, 30 September 2015

TV Commercials

I’m sure I’ve mentioned before that I am a crime show junkie. I watch old syndicated shows all day long. More to the truth, I maybe watch, maybe listen. It’s more background noise and a change of focus for the eyes.

I never, ever, just watch TV. I am either crafting, painting, reading or writing. Oh, and very rarely, housecleaning.

For me to watch commercials they have to be memorable, like with cute little animals, catchy music, or some kind of visual that gets my attention.

There’s a current ad where a farmer is driving his dog around in his truck to do his fence checks, or to herd his sheep. Not watching the ad in its entirety, I only saw him carry the dog to the vehicle and figured the dog was old, one of those situations where the spirit is willing but the body weak. Not in this situation...the dog has a broken leg, with a blue cast on it. I don’t know how many times I saw that ad before I saw the beginning.

There is one ad that makes me laugh, but I don’t think that is the purpose of the commercial. I laugh, but don’t know the name of the product, so if that’s the intent of the ad, and I assume it is, it’s a dismal failure, for me at least.

The product is a home pregnancy test. The woman in the ad states, “Imagine knowing you’re pregnant, the moment it happens.” I laugh because all different scenarios come to mind.

How would you know? Does it hit you like (hopefully) a repeat of the orgasmic event? Or do you get up and feel the earth move ( sorry, seem to have orgasms on the mind) like there’s been a seismic event. Maybe you just feel that inner glow.

I know none of that is true; they are selling a product after all, and to know means you take their test. But the idea is just ridiculous...the moment it happens? Give me a break.

I like the other commercial for a pregnancy test, where a woman informs her friend that she is pregnant. The friend asks if she’s been to a doctor and is told she did a self test, good after two weeks. Much more reasonable, though I don’t remember the product name. Not something I’m in the market for.

Some ads are so appealing. I like the Joe Fresh ones for the clothes, especially for the holidays with the music and the dancing. Or there’s the Keurig coffee machine commercial with the different genres of music with matching coffee mugs, very representative of each cup being individual choice.

The new shows are starting; the old ones back for another season. Hopefully the commercials will be new and improved, too.

No comments: